website copy
When it comes to your website, first impressions really do count. You’ve got limited time and space to hold your customer’s attention. That’s why you need to make sure your copy does your business justice.
All my copy is written with search engine optimisation (SEO) in mind. SEO is nothing to be scared of; it’s just about getting your site noticed by the search engines to boost your ranking.
There’s an important balance to be struck here. Copy that has been butchered to make it easy for search engines to find stands out like a sore thumb. And if it’s been written for robots, it can end up looking like it’s been written by them.
I won’t stuff keywords into places they just don’t fit; I’ll integrate them seamlessly into your copy so that it reads as fluidly as ever. I’ll write with the robots in mind, but I’ll never forget that your number one audience is human.
If you think your website could work harder for you, I’ll give you a copy MOT, backed up by a strategy for getting it firing on all cylinders.
Or I can start from scratch, working with you to understand your business and your objectives for your website.
Whichever approach you choose, I’ll write you copy that supports your brand values, converts prospects to sales and delivers real results for your business.
